Objection library
Objection framework
Too expensive
The buyer may not see value, may have budget friction, or may be comparing an incomplete scope.
Poor response
I can discount it if you sign today.
Better response
I understand. Are you comparing the total budget, the value, or the scope?
Discovery question
What would need to be true for this to feel worth the investment?
Proof angle
Use approved proof only; otherwise frame as a decision criteria conversation.